Cover Letters, the Missed Opportunity
There’s a popular belief floating around job search advice circles:
“Don’t bother with a cover letter. No one reads them.”
That belief didn’t come out of nowhere. Most cover letters aren’t read.
But the conclusion people draw from that fact is wrong.
Poor cover letters aren’t read.
Effective ones absolutely are.
I’ve sat on the hiring side of the table for decades. I’ve watched resumes get skimmed, skipped, flagged, and fast-tracked. And here’s the uncomfortable truth:
When a cover letter is written correctly, it changes how the resume is read.
Not emotionally.
Not magically.
Structurally.
The Real Job of a Cover Letter
Most candidates think the cover letter’s job is to:
Restate the resume
Prove they’re passionate
Sound professional
Show they “want it.”
That’s why most cover letters fail.
A cover letter has one job only:
Orient the reader so they know what to look for in the resume.
That’s it.
When I open a resume cold, my brain is doing triage:
What role is this person actually suited for?
Where should I focus?
What problem are they claiming to solve?
A good cover letter answers those questions before I ever look at the resume.
A bad one gives me more work.
Guess which one gets read.
Want to understand how cover letters are actually read?
I wrote this short eGuide to explain how recruiters interpret cover letters, when they matter, and why “optional” often isn’t.
👉 Learn how cover letters are evaluated
Why Hiring Managers Skip Cover Letters
Cover letters get skipped because they’re usually:
Too long
Too vague
Too polite
Too generic
Too focused on the candidate’s effort instead of the employer’s need
They read like this:
“I am writing to express my interest in the role of…”
That sentence alone is enough to kill momentum.
Hiring managers don’t need motivation speeches.
They need context.
If your cover letter doesn’t give me a lens for reading your resume, I’ll skip it and scan the resume raw. And once that happens, you’ve lost control of the narrative.
What a Good Cover Letter Actually Does
A strong cover letter quietly tells me:
What role are you positioning yourself for
What kind of problems do you solve
What I should notice when I scan your resume
Why this resume is worth a slower read
It does not:
Repeat bullet points
Apologize for the gaps
Explain your life story
Beg for consideration
It sets the frame. Then it gets out of the way.
The Counterintuitive Advantage
Here’s the part most people miss:
Because so many candidates stopped writing cover letters, the signal-to-noise ratio has flipped.
A clean, purposeful cover letter now stands out more than it used to.
Not because it’s flashy.
Because it makes the hiring manager’s job easier.
When someone helps me do my job faster and with more confidence, I notice.
The Mistake Most Advice Leaves Out
Generic advice says:
“Keep it short.”
That’s not wrong, but it’s incomplete.
The real rule is:
Every sentence must earn its place by shaping how the resume is read.
If a sentence doesn’t do that, it doesn’t belong.
That’s where most templates fail. They prioritize politeness over effectiveness.
Want the Exact Structure?
I wrote a short, practical guide that shows:
The cover letter format that consistently gets read
What to say (and not say) in the opening paragraph
How to frame your experience without repeating your resume
Why naming your files and saving your documents matters more than you think
How to avoid the mistakes that quietly disqualify candidates
It’s not theory.
It’s the structure I’ve seen work from the inside.
If you’ve been skipping cover letters because you were told they don’t matter, this will reset how you think about them and how hiring managers read your resume.
Want to go deeper?
This short eGuide explains how recruiters interpret cover letters, when they matter, and why “optional” often isn’t.
👉 Learn how cover letters are evaluated
See you at the after party,
HRNasty
nasty: an unreal maneuver of incredible technique, something that is ridiculously good, tricky, and manipulative but with a result that can’t help but be admired, a phrase used to describe someone good at something. “He has a nasty forkball”.
Ongoing writing and context live on LinkedIn.
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Bunny
April 24, 2017Awesome advice.
HRNasty
January 13, 2026Appreciate the support Bunny!
gander2112
December 9, 2016tl;dr
meh
HRNasty
January 13, 2026Good to see you Gander! It’s been awhile. Hope you are well